![]() Francis is also known in some circles as Captain Logic, a (slightly) exaggerated parody of a certain subset of Redditors. MTN DEW KICKSTART ® Black Cherry combines the great taste of DEW ® with real fruit juice and electrolytes for taste. YouTube star Steven Williams, also known as boogie2298, frequently uses Mountain Dew as a trope when portraying his character, Francis. Mountain Dew has therefore become a slight pejorative, often appearing in the same sentence as neckbeard or hard-core gamer. In the 1995 book The Dynamics of Software Development, Jim McCarthy writes that one of the main ways a manager can support his programmers “is simply buy large quantities of Mountain Dew.” You can find it in coding manuals some developers have constructed pages devoted to accomplishments that were fueled by Dew. And once Dew became known as the geek’s drink of choice, it entered programmer lore. Dew has more caffeine than Coke or Pepsi, and naturally, programmers and computer geeks gravitate toward the most caffeinated by the numbers: If you have a dungeon raid to undertake or a thorny programming problem to untangle, only coffee can do you better (but requires more effort and upkeep). The reasons for this are in part practical and historical. Surpassed only by Doritos as a signifier of nerd-dom, it’s essentially the base of the food pyramid for people who spend marathon sessions in front of a computer. The boozy soda is a collaboration between Pepsi and the Boston Beer Company. ![]() It’s a fantastic attitude in a bottle.” The flavor is … some sort of … citrus? “We don’t try to say what color the product is internally,” the vice-president of marketing says.Ībout the only thing you can say for certain about Mtn Dew (as it is stylized on the bottles) is that it’s the official soda of the internet. Luxury Wine & Spirits Gifts Delivered Alcohol Delivered To Your Door Alcohol Delivered Online Liquor Store Hard Mtn Dew Baja Blast Hard Mtn Dew Baja Blast is a new spin on the classic Mountain Dew soda brand. What is Mountain Dew, exactly? According to the CEO of Pepsi (quoted in an excellent BuzzFeed investigation into the question from this weekend), it’s “an attitude. ![]()
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